Our world of stories, self-care rituals and skincare secrets.
Quiz: Which Self-care Ritual Should I Practice?
We believe that your daily self-care ritual can be both nourishing and enjoyable if practiced consistently—that it can turn into the activity you most look forward to, your own little...
Back in 2021, When our co-founders Deepika Padukone and Jigar K. Shah were conceptualising what the brand would look like, their idea was simple: to create products, rituals, and a...
Dark Circles: Our Guide to Everything You Need ...
Many of us have experienced dark circles, whether due to genetic reasons or caused by lifestyle choices. While they are hard to get rid of, there are simple solutions to...
The Importance of Diet and Lifestyle in Control...
With increasing awareness of skincare and skin health, there is no dearth of skincare products for different skin types today. But any skincare routine is adequately effective only when we...
If excessive oil secretions on the surface of your skin hamper your efforts to care for it, you are not alone. Oily skin is a common condition affecting several individuals,...
Most of us understand that skincare routines are most effective when tailored around your specific skin needs and concerns. However, “How to know my skin type?” remains a pressing question...
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